Invest in the Future of Live Experiences

Twenty years in the field and 80+ countries served, building the AI software and hardware platform for a $1.48 trillion industry that's only now going AI-first.

Activation King branded booth with AI Photo Booth Pro at a trade show
Adidas Adobe Coca-Cola Samsung Nike Netflix Red Bull Vodafone BMW Mercedes Ford Starbucks Spotify Dell Shell Volkswagen LG
0 years In the events industry since 2006
0 countries Where our experiences run
0 event pros On the platform
0 experiences Built across 20 years

A $1.48T industry, going AI-first.

The global events industry is worth $1.48 trillion and is forecast to reach $2.5 trillion by 2035.1 Brands pour billions into making events memorable, yet most activations are still manual, one-off setups.

Activation King turns that spend into software. The slice we lead, AI photo, video and drawing experiences, sits where two fast-growing curves meet: the photo booth & kiosk market ($9.18B by 2032)2 and event-management software ($17.33B by 2030).3 Layer in AI, the fastest mover of all at a 22.9% CAGR,4 and the timing is rare.

$1.48T Global events industry (2025)1
$17.3B Event software by 20303
22.9% AI-in-events CAGR4
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Activation King AI Photo Booth at Türkiye Innovation Week

Where Activation King sits.

Since 2006 we've grown from a single photo booth into an ecosystem of distinct, high-standard products, software and hardware, for live events. Today three flagship apps (AI Photo Booth Pro, AI Drawing Screen and Photo Mosaic Wall) run on our own kiosks in 80+ countries, used by 3,000+ event professionals.

Most competitors sell either a booth or an app. We own both, plus a credit-based AI engine and an operator marketplace that turns every event into recurring, compounding revenue. That full-stack position is the moat.

Talk to our team About the company
2006
FoundedFirst photo booths at live events.
2018
HardwarePurpose-built kiosks & installations.
2020
SoftwareBooth experiences become apps.
2023
AIProprietary AI photo, video & drawing.
2025
PlatformSubscriptions, credits & operator marketplace.
Now
ScalingNew apps & markets, with the right partners.
The Activation King team on-site at a large live event build

Backed by 20 years and 100+ experiences.

Activation King is the software arm of Harikalar, one of the world's pioneers in brand experiences since 2006. We don't guess at events, we run them, in the field, every week.

Harikalar has already built 100+ interactive experiences and software products, spanning AI, AR/VR, robotics and interactive installations, many of them industry firsts that operators worldwide later adopted. Activation King turns that proven catalog into scalable global software and bespoke builds, with a deep pipeline of new apps ready to ship.

Harikalar Brand experience pioneer since 2006

Why now

The market, the model and the moment line up.

Recurring revenue

Subscriptions, AI credits and an operator marketplace turn one-off event spend into predictable, compounding revenue.

An AI inflection

AI in events is growing 22.9% a year. We already ship proprietary AI experiences, refined over real events, not a wrapper on someone else's model.

Software + hardware

We own the apps and the booths they run on, controlling the full experience and the margins, in 80+ countries.

Sources: 1 Allied Market Research, Events Industry Market (2025). 2 SNS Insider, Photo Booth/Kiosk Market (2025). 3 Grand View Research, Event Management Software Market (2024). 4 Market.us, AI in Event Management Market (2024). Figures are third-party market estimates, not Activation King financials.

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